IFB · Washing Machines

IFB Serena OXN 7012 7 Kg Fully Automatic Front Load Washing Machine Onyx

7 kg5-StarWiFi Enabled

81/100

PricePe AI VerdictView full breakdown

Great choice for small families wanting fabric care, but skip if you need huge capacity.

Excellent Quality

Compare & Buy at the best price

Comparing 3 stores

AmazonBest Price17% cheaper₹30,490Buy
In stock · Last checked 12 hours ago
Reliance Digital₹36,690Buy
In stock · MRP ₹36,890 · Last checked 12 hours ago
Croma₹37,290Buy
In stock · MRP ₹40,290 · Last checked 12 hours ago
Exact model not matched on Flipkart
Not listed

Online stores frequently advertise headline prices with conditional bank or credit card EMI offers. PricePe tracks and surfaces the true upfront cash checkout price.

Specifications

Fully automatic front load washing machine with DeepClean Technology that make your clothes last 30% longer, offering the highest level of fabric care and hygiene.
Capacity 7 kg: Perfect for family of 2-3 members with kids or elders (special programs like Baby Wear and Anti Allergen). Ideal for couples who prefer to do a larger load on weekends.
5-Star Energy Rating: Certified for best-in-class energy efficiency | Super silent BLDC motor with up to 40% energy savings and up to 50% water savings | Energy consumption of just 0.045 kWh/kg/cycle and water consumption upto 7.9L/kg/cycle.
4-year Comprehensive warranty on the product, 10 year warranty on the motor, and 10 years of spare parts assurance (only with IFB).
1200 RPM : High Spin Speed: Removes water faster from your clothes, reducing drying times significantly. It helps you finish your laundry quickly and with less waiting time. Perfect for busy families.
22 Wash Programs (11 (on panel) + 11 (on app)) : Choose from a wide selection: Mix/Daily, Cotton, Baby Wear, Steam Refresh, My IFB (Custom), Express 15', Synthetic, Cradle Wash, SpinDry/Rinse, Bulky/Bedding/Curtains/Duvet, Tub Clean. Unlock 11 additional programs with the app: Anti-Allergen, Express 30', Wool, Power Steam, Sports Wear, Uniform, Dark Wash, Jeans, Inner wear, Shirt/Blouse, Linen

Rating

PricePe rating

Buy

81/100

Excellent

Great choice for small families wanting fabric care, but skip if you need huge capacity.

Scored 4 Nov 2026 · Based on listed specifications and today's cash price

Score breakdown

Smart Features: 80
Value for Money: 76
Energy & Efficiency: 88
Wash Quality & Care: 85

Buyers who understand that 7 kg is best suited for small families will not regret this purchase, thanks to the solid warranty and brand service backup. However, large families who overload it will feel let down by the limited drum space.

Should you buy this?

Buy it if: If you are a small family of two to three members looking for a reliable front load machine at ₹30,490, this is a solid pick. You get excellent fabric care features like steam refresh and a strong 4-year warranty. Just keep in mind that the 7 kg capacity means you cannot stuff bulky winter blankets inside it easily. If you want modern smart features and high energy efficiency, spending ₹30,490 on this WiFi-enabled front load washer makes sense. The 5-star rating and quiet BLDC motor save water and electricity on daily loads. The compromise is that setting up app controls can sometimes be tedious for older family members who prefer physical buttons.
Skip it if: If you live in a large household of four or more people, you should skip this 7 kg model. It will struggle with daily laundry loads and cannot handle large bedding or heavy curtains comfortably. Look for an 8 kg or 9 kg front load washing machine instead to save time on multiple batches. If you are on a tight budget and want a simple washing machine under ₹25,000, paying ₹30,490 for this IFB model is unnecessary. You can find basic fully automatic front load or top load machines from other brands for less money. Skip this if you do not care about app connectivity and premium steam cycles.

Scored 4 Nov 2026 · Verify specifications and price on the store before buying.

Primary advantages

(3)

5-star energy rating with up to 40 percent energy savings using an eco inverter motor
Comes with 22 total wash programs including steam refresh and baby wear options
Comprehensive 4-year product warranty plus 10 years on the motor and spare parts

Primary weaknesses

(3)

7 kg capacity is small if you regularly wash heavy blankets or have a large household
Price of ₹30,490 is on the higher side for a basic 7 kg front load machine
Split wash programs require using the app for the full 22 options

Will you regret buying it?

Smart Features: Low risk
Value for Money: Low risk
Energy & Efficiency: Low risk
Wash Quality & Care: Low risk

Overall regret risk: Low risk. Each area is banded from its own score, so the rows above mirror the breakdown.

Price History

90-Day Price History

1 Check Logged· Last checked 12 hours ago

Croma 90-Day Price TrendLowest: ₹37,290

Tracking started on 29 Oct at ₹37,290. The trend line charts automatically as visitors re-check this product every 24 hours.

Today: ₹37,290Baseline recorded

Tracked from Croma — not Amazon.Last checked 12 hours ago

Specifications

Key specs

3 sections

Performance

1200 RPM: High Spin Speed: Removes water faster from your clothes, reducing drying times significantly. It helps you finish your laundry quickly and with less waiting time. Perfect for busy families.
Capacity 7 kg: Perfect for family of 2-3 members with kids or elders (special programs like Baby Wear and Anti Allergen). Ideal for couples who prefer to do a larger load on weekends.

Power & Battery

5-Star Energy Rating: Certified for best-in-class energy efficiency | Super silent BLDC motor with up to 40% energy savings and up to 50% water savings | Energy consumption of just 0.045 kWh/kg/cycle and water consumption upto 7.9L/kg/cycle.

Feature 1: Fully automatic front load washing machine with DeepClean Technology that make your clothes last 30% longer, offering the highest level of fabric care and hygiene.
Feature 4: 4-year Comprehensive warranty on the product, 10 year warranty on the motor, and 10 years of spare parts assurance (only with IFB).
Feature 6: 22 Wash Programs (11 (on panel) + 11 (on app)) : Choose from a wide selection: Mix/Daily, Cotton, Baby Wear, Steam Refresh, My IFB (Custom), Express 15', Synthetic, Cradle Wash, Sp
Feature 7: Unique crescent moon drum design creates a protective water cushion, preventing damage to fabrics. Optimally placed holes provide the mechanical action required to get the desired

Full specification list7 fields

1200 RPM: High Spin Speed: Removes water faster from your clothes, reducing drying times significantly. It helps you finish your laundry quickly and with less waiting time. Perfect for busy families.
Feature 1: Fully automatic front load washing machine with DeepClean Technology that make your clothes last 30% longer, offering the highest level of fabric care and hygiene.
Feature 4: 4-year Comprehensive warranty on the product, 10 year warranty on the motor, and 10 years of spare parts assurance (only with IFB).
Feature 6: 22 Wash Programs (11 (on panel) + 11 (on app)) : Choose from a wide selection: Mix/Daily, Cotton, Baby Wear, Steam Refresh, My IFB (Custom), Express 15', Synthetic, Cradle Wash, Sp
Feature 7: Unique crescent moon drum design creates a protective water cushion, preventing damage to fabrics. Optimally placed holes provide the mechanical action required to get the desired
Capacity 7 kg: Perfect for family of 2-3 members with kids or elders (special programs like Baby Wear and Anti Allergen). Ideal for couples who prefer to do a larger load on weekends.
5-Star Energy Rating: Certified for best-in-class energy efficiency | Super silent BLDC motor with up to 40% energy savings and up to 50% water savings | Energy consumption of just 0.045 kWh/kg/cycle and water consumption upto 7.9L/kg/cycle.

How this rating was made

The score comes from one evaluation of the Reliance Digital specification table against today's cash price, calibrated so most consumer electronics land between 65 and 88. Affiliate partnerships never change a score, and no brand pays for placement. Where the store withholds a specification, the model is told to treat it as unknown rather than assume a good value.

Generated from real fetched data · Last checked 4 Nov 2026

Rating

PricePe rating

Buy

81/100

Excellent

Great choice for small families wanting fabric care, but skip if you need huge capacity.

Scored 4 Nov 2026 · Based on listed specifications and today's cash price

Score breakdown

Smart Features: 80
Value for Money: 76
Energy & Efficiency: 88
Wash Quality & Care: 85

Should you buy this?

Buy it if: If you are a small family of two to three members looking for a reliable front load machine at ₹30,490, this is a solid pick. You get excellent fabric care features like steam refresh and a strong 4-year warranty. Just keep in mind that the 7 kg capacity means you cannot stuff bulky winter blankets inside it easily. If you want modern smart features and high energy efficiency, spending ₹30,490 on this WiFi-enabled front load washer makes sense. The 5-star rating and quiet BLDC motor save water and electricity on daily loads. The compromise is that setting up app controls can sometimes be tedious for older family members who prefer physical buttons.
Skip it if: If you live in a large household of four or more people, you should skip this 7 kg model. It will struggle with daily laundry loads and cannot handle large bedding or heavy curtains comfortably. Look for an 8 kg or 9 kg front load washing machine instead to save time on multiple batches. If you are on a tight budget and want a simple washing machine under ₹25,000, paying ₹30,490 for this IFB model is unnecessary. You can find basic fully automatic front load or top load machines from other brands for less money. Skip this if you do not care about app connectivity and premium steam cycles.

Scored 4 Nov 2026 · Verify specifications and price on the store before buying.

Primary advantages

(3)

5-star energy rating with up to 40 percent energy savings using an eco inverter motor
Comes with 22 total wash programs including steam refresh and baby wear options
Comprehensive 4-year product warranty plus 10 years on the motor and spare parts

Primary weaknesses

(3)

7 kg capacity is small if you regularly wash heavy blankets or have a large household
Price of ₹30,490 is on the higher side for a basic 7 kg front load machine
Split wash programs require using the app for the full 22 options

Will you regret buying it?

Smart Features: Low risk
Value for Money: Low risk
Energy & Efficiency: Low risk
Wash Quality & Care: Low risk

Overall regret risk: Low risk. Each area is banded from its own score, so the rows above mirror the breakdown.

Price History

90-Day Price History

1 Check Logged· Last checked 12 hours ago

Croma 90-Day Price TrendLowest: ₹37,290

Tracking started on 29 Oct at ₹37,290. The trend line charts automatically as visitors re-check this product every 24 hours.

Today: ₹37,290Baseline recorded

Tracked from Croma — not Amazon.Last checked 12 hours ago

Specifications

Key specs

3 sections

Performance

1200 RPM: High Spin Speed: Removes water faster from your clothes, reducing drying times significantly. It helps you finish your laundry quickly and with less waiting time. Perfect for busy families.
Capacity 7 kg: Perfect for family of 2-3 members with kids or elders (special programs like Baby Wear and Anti Allergen). Ideal for couples who prefer to do a larger load on weekends.

Power & Battery

5-Star Energy Rating: Certified for best-in-class energy efficiency | Super silent BLDC motor with up to 40% energy savings and up to 50% water savings | Energy consumption of just 0.045 kWh/kg/cycle and water consumption upto 7.9L/kg/cycle.

Feature 1: Fully automatic front load washing machine with DeepClean Technology that make your clothes last 30% longer, offering the highest level of fabric care and hygiene.
Feature 4: 4-year Comprehensive warranty on the product, 10 year warranty on the motor, and 10 years of spare parts assurance (only with IFB).
Feature 6: 22 Wash Programs (11 (on panel) + 11 (on app)) : Choose from a wide selection: Mix/Daily, Cotton, Baby Wear, Steam Refresh, My IFB (Custom), Express 15', Synthetic, Cradle Wash, Sp
Feature 7: Unique crescent moon drum design creates a protective water cushion, preventing damage to fabrics. Optimally placed holes provide the mechanical action required to get the desired

Full specification list7 fields

1200 RPM: High Spin Speed: Removes water faster from your clothes, reducing drying times significantly. It helps you finish your laundry quickly and with less waiting time. Perfect for busy families.
Feature 1: Fully automatic front load washing machine with DeepClean Technology that make your clothes last 30% longer, offering the highest level of fabric care and hygiene.
Feature 4: 4-year Comprehensive warranty on the product, 10 year warranty on the motor, and 10 years of spare parts assurance (only with IFB).
Feature 6: 22 Wash Programs (11 (on panel) + 11 (on app)) : Choose from a wide selection: Mix/Daily, Cotton, Baby Wear, Steam Refresh, My IFB (Custom), Express 15', Synthetic, Cradle Wash, Sp
Feature 7: Unique crescent moon drum design creates a protective water cushion, preventing damage to fabrics. Optimally placed holes provide the mechanical action required to get the desired
Capacity 7 kg: Perfect for family of 2-3 members with kids or elders (special programs like Baby Wear and Anti Allergen). Ideal for couples who prefer to do a larger load on weekends.
5-Star Energy Rating: Certified for best-in-class energy efficiency | Super silent BLDC motor with up to 40% energy savings and up to 50% water savings | Energy consumption of just 0.045 kWh/kg/cycle and water consumption upto 7.9L/kg/cycle.

How this rating was made

Generated from real fetched data · Last checked 4 Nov 2026