Loading product
Generic · TVs
Billion 43 inch Full HD LED Smart TV
Budget 43-inch24W Speakers
Buy at the best price
- Flipkart₹15,499Buy
In stock · MRP ₹50,999 · Last checked 20 hours ago
- Exact matching model not currently found on Amazon India.Flipkart Only
Flipkart advertises a headline price with bank offers. The true cash price without card EMI is shown above.
- Refresh Rate : 60 Hz
- LED 109 cm (43 inch)
- Speaker Output RMS: 24 W
- Number of Speakers: 2
- Operating System : Coolita
- With Built in WIFI
Rating
PricePe rating
Wait58/100
Poor
Affordable 43-inch TV, but held back by Full HD and Coolita OS.
Verdict Wait · Scored 20 Oct 2026 · Based on listed specifications and today's cash price
Score breakdown
- Smart Features
- 55
- Display Quality
- 50
- Value for Money
- 75
- Audio Performance
- 70
You might miss the crispness of a 4K display and the smooth app availability of Android TV.
Should you buy this?
- Buy it if
- You are on a very tight budget and specifically need a large 43-inch screen size for basic cable TV viewing or casual usage without caring much about high-resolution streaming. You plan to connect an external Fire TV Stick or Android box anyway, bypassing the limited Coolita operating system entirely for a much better user experience.
- Skip it if
- You want sharp picture quality for watching 4K movies or high-definition OTT content, as the Full HD panel at 43 inches will lack finer details. You rely heavily on popular apps and a smooth, feature-rich smart TV interface, since Coolita OS lacks the vast app library found on standard Google TVs.
Scored 20 Oct 2026 · Verify specifications and price on the store before buying.
Primary advantages
(3)- Pocket-friendly price of ₹15,499 for a large 43-inch screen size.
- Decent 24W speaker output providing loud enough sound for a standard bedroom.
- Includes wall mount kit inside the box for easy installation.
Primary weaknesses
(3)- Only Full HD resolution, which looks stretched and less sharp on a 43-inch display compared to 4K.
- Runs on Coolita OS, which has a very limited app ecosystem compared to Android TV or Google TV.
- Brand support and long-term software updates may be unreliable.
Will you regret buying it?
- Smart Features
- Some risk
- Display Quality
- Likely regret
- Value for Money
- Low risk
- Audio Performance
- Low risk
Overall regret risk: Some risk. Each area is banded from its own score, so the rows above mirror the breakdown.
Price History
90-Day Price History
1 Check Logged· Last checked 20 hours ago
Flipkart 90-Day Price TrendLowest: ₹15,499
Tracking started on 20 Oct at ₹15,499. The trend line charts automatically as visitors re-check this product every 24 hours.
Today: ₹15,499Baseline recorded
Tracked from Flipkart — not Amazon.Last checked 20 hours ago
Specifications
Key specs
8 sectionsDisplay & Screen
- Resolution
- Full HD (1920 x 1080 pixels)
- Aspect Ratio
- 16:09
- Display Size
- 109 cm (43 inch)
- Refresh Rate
- 60 Hz
- Display Size:
- 43
- Display Technology
- LED
Audio
- Number of Speakers
- 2
- Speaker Output RMS
- 24 W
- Number of Speakers: 2
- Speaker Output RMS: 24 W
Power & Battery
- Power Supply
- 110 VAC 60 Hz
- Power Consumption
- 0.5 W (Standby)
Smart & Controls
- Smart TV
- Yes
- Other Smart Features
- Built-in Wi-Fi, Screen Mirroring
Design & Build
- Width x Height x Depth (without stand)
- 958 mm x 614 mm x 200 mm (95.8 cm x 61.4 cm x 20.0 cm)
In the Box
- In the Box
- 1 TV Unit, Remote, User Manual, Base Stand, Stand Screws, Wall Mount Kit, AAA Batteries
- Additional accessories will be charged extra.
- Price
Service & Warranty
- Launch Year
- 2026
- Generic Name
- Television
- Launch Year:
- 2026
- Warranty Summary
- 12 Months Warranty
- Country of Origin
- India
More
- MRGPL
- 1 year with Flipkart
- PC In
- No
- Edition
- Yes
- USB Ports
- 2 (2 Side)
- HDMI Ports
- 2 (Rear)
- Ideal Usage
- Home Entertainment, Gaming, OTT Streaming, Sports, Kids Entertainment, Office / Business Use, CCTV Monitoring
- Viewing Angle
- 178 Degree
- LED Arrangement
- Direct LED
- LED 109 cm (43 inch)
- Refresh Rate : 60 Hz
- HDMI Ports: 2 | 2 USB Ports
- With Built in WIFI
Full specification list32 fields
- MRGPL
- 1 year with Flipkart
- PC In
- No
- Edition
- Yes
- Smart TV
- Yes
- USB Ports
- 2 (2 Side)
- HDMI Ports
- 2 (Rear)
- In the Box
- 1 TV Unit, Remote, User Manual, Base Stand, Stand Screws, Wall Mount Kit, AAA Batteries
- Model Name
- 43FHDCDBEE5B
- Resolution
- Full HD (1920 x 1080 pixels)
- Ideal Usage
- Home Entertainment, Gaming, OTT Streaming, Sports, Kids Entertainment, Office / Business Use, CCTV Monitoring
- Launch Year
- 2026
- Aspect Ratio
- 16:09
- Display Size
- 109 cm (43 inch)
- Generic Name
- Television
- Launch Year:
- 2026
- Power Supply
- 110 VAC 60 Hz
- Refresh Rate
- 60 Hz
- Display Size:
- 43
- Viewing Angle
- 178 Degree
- LED Arrangement
- Direct LED
- Warranty Summary
- 12 Months Warranty
- Country of Origin
- India
- Power Consumption
- 0.5 W (Standby)
- Display Technology
- LED
- Number of Speakers
- 2
- Speaker Output RMS
- 24 W
- LED 109 cm (43 inch)
- Refresh Rate : 60 Hz
- Other Smart Features
- Built-in Wi-Fi, Screen Mirroring
- Number of Speakers: 2
- Speaker Output RMS: 24 W
- HDMI Ports: 2 | 2 USB Ports
- With Built in WIFI
- Width x Height x Depth (without stand)
- 958 mm x 614 mm x 200 mm (95.8 cm x 61.4 cm x 20.0 cm)
- Additional accessories will be charged extra.
- Price
How this rating was made
The score comes from one evaluation of the Flipkart specification table against today's cash price, calibrated so most consumer electronics land between 65 and 88. Affiliate partnerships never change a score, and no brand pays for placement. Where the store withholds a specification, the model is told to treat it as unknown rather than assume a good value.
Generated from real fetched data · Last checked 20 Oct 2026 · Price history is Flipkart only
Verdict ready: wait, 58 out of 100.